THE CHALLENGE

UK theatre data is scattered across thousands of booking sites, outdated websites, social pages, and local listings, creating a "data fog" for audiences.

65% of 35-44 year old's agree they are missing out on interesting theatre productions because they didn't know about them.

(YouGov for Stagely, 2025)

THE STAGELY SOLUTION

Stagely solves information overload for consumers. Prioritising discovery over transaction. We bridge the gap between fragmented information and active interest, making discovering a local production as seamless as finding a West End musical.

THE CHALLENGE

Unlike football stadiums, who know exactly who is in every seat, theatre CRMs typically track less than 50% of their actual audience.

This “Phantom Audience” problem, relying on CRM only data, leads to theatres reaching the same people. 

THE STAGELY SOLUTION

Combining gamified audience check-ins and volunteered data to unlock deep audience insights. We can help regional theatres and producers "see" the other 50% of their audience, providing the data needed to prove social impact, and make new programming decisions.

THE CHALLENGE

There is an audience data gap for producers. They lack the the granular data required to justify investment in new or expanding IP. Because venues often hold the primary customer relationship, producers are left guessing where their true fans are located.

THE STAGELY SOLUTION

Stagely includes tools that allow producers to grow  and access audiences around specific IP. Stagely can help identify high-density geographic "hotspots" for specific IP moving the industry from "guessing" to "knowing." when planning tours,